Array Remodeling

Full social media management across Meta platforms, run alongside arrayremodeling.com, keeping this Virginia roofing and exterior remodeling contractor's online presence active and on-brand.

Family-owned Virginia roofing and exterior remodeling contractor: Meta content, paid Meta advertising, brand refresh work, and monthly marketing stationery, all running alongside arrayremodeling.com.

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Their story started here

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We kept asking people how they found out about Chord, and the answer was almost always the same: ‘We saw you all over social media.’ It was pretty cool seeing the online buzz actually bring people through the door.

- Andrew, Manager

More and more, we’ve had customers come in saying they saw us on Instagram or recognized a dish from something we posted. It's been really nice having local residents finally check us out!

- Mohammed, Manager

From the graphics, to the story, to the messaging, it made what felt like an overwhelming project and concept so easy to come together. More than anything, it feels like we are true partners with the same NoYa mission.

- Rahna, Owner

I've worked with NEFEFFECT on several projects now and they never disappoint. Every time I give a basic idea, Nick has a way of turning that basic idea into exactly what I had in mind, just couldn't put it into words.

- Merid, Refresh Music Group

Array Remodeling is a family-owned and licensed Virginia roofing contractor led by Nathan Araya, serving homeowners and commercial property managers across Northern Virginia, Fredericksburg, and Richmond with roof replacement, storm damage repair, siding, gutters, and window installation. NEFEFFECT manages the brand's full social media presence alongside arrayremodeling.com. Social media: ongoing content and management for @arrayremodeling on Instagram and Facebook, paired with consistent Meta paid advertising campaigns to generate leads for roof replacements and storm damage repairs. Branding: a full logo refresh in 2024, plus recurring print collateral like monthly business cards, keeping the look of the brand consistent from the truck to the business card to the Instagram feed. Trust signals: coordinating the site's BBB accreditation seal and pulling through real client testimonials; from full roof replacements to garage renovations, so the brand's online presence matches the trust it's built with Virginia homeowners. Result: a cohesive, always-on social and advertising presence for a growing regional contractor, with the branding and paid media working in lockstep.

"Nick, I love the content you guys have been putting out lately: clean, effective, but still packed with info. Keep it up, brother." — Nathan Araya, Owner